It’s a strange time for everyone. There’s a huge juxtaposition between the warm weather having us wanting to go outside and travel far and wide and the COVID-19 keeping us stuck indoors. The virus has touched nearly every industry across the board. As a result, you may be experiencing abnormal slow times for this season. The most important thing to remember is that you’re not alone. Many other pet care services and providers are experiencing the same slowdown.
Fortunately, there is a silver lining in all of this! Take this slow period to deep clean your space, clean up and update your online presence, and get active online! When you look at this time from a new lens, you can see what a gift this can be. Here are our favorite ways to maximize on this slow period.
Deep Clean Your Space
You’ve probably got a list of projects you’ve been wanting to complete over the years but never had the time to really complete any of these. Thankfully, with this new slow period, you finally have the opportunity to really tackle those projects. Whether it’s deep cleaning your space, repainting rooms in your facility or adding new additions you couldn’t afford to take time off for, this is your time– so seize it!
Don’t forget to keep your clients and guests in the loop with your new changes! Post your deep cleaning updates on social media. This will help you and your clients and guests feel connected during this strange time.
Clean Up Your Online Presence
With most people working from home and nowhere to really go, many people are discovering they have a lot more free time to play and interact online. With this in mind, you may want to do some digital inventory on your online presence. Here is what you should look for:
- Incorrect hours
- Incorrect address
- Incorrect contact information
- Broken links on your website
- Inaccurate info on your website or social media pages
Some additional things to clean up or look for are:
- Unresolved reviews
- Comments seeking more information
- Missed emails
- Missed comments and social tags
It can be difficult to run a business and also manage your online presence. Take advantage of this free time to clean up and update your social media pages and website.
Get Active Online
Whether you’re totally closed or have seen a huge reduction in business, there is a way you can maintain relevancy during this time of uncertainty. Getting active online can help you stay connected with your clients even if they’re unable to physically use your facility or services. Update your social pages to reflect your new hours or changes as a result of the COVID-19. Additionally, engaging with your online audience and creating new content is a wonderful way to keep things positive and share joy. Here are some content ideas for your online audience:
- Tips for at-home dog grooming
- Top 5 ways to keep your pet occupied while you’re working from home
- Fun at-home treat recipes
Remember to only share info that you’re knowledgable on. If you feel compelled to share COVID-19 information, make sure you’re sharing information from reputable sources. Only share information directly from the CDC website or from your local government.
Kinn is Here to Help
If you are looking for messaging to help instill confidence in your clients about the health and safety of their pets at your facility and you use Kleanbowl, we’ve crafted a message to help.
We are proud to use Kinn Kleanbowl, the germ-free pet bowl for what’s really important, to help keep our staff, your pets, and you safe and healthy. Thanks to Kleanbowl’s single-use design, your staff, guests, and pet-parents can rest assured that the Nourish-Pet Refills eliminate 100% of viruses and bacteria in the bowl. This helps prevent cross-contamination from pet bowls between humans and pets. Our #1 mission is to help bring in a germ-free environment for pets to live healthy and happy and for pet-parents and care-givers to live with confidence that they are also safe and protected.
Please feel free to copy and paste this message into your social media message, email campaigns, and even print it out to put at the front of your facility. We are all in this together and Kinn wants to help in any way we can. Please reach out to us if you have any questions or concerns about Kleanbowl and its uses.
